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How Seventh Generation came to be...
There was a small environmental organization called Renew America which had an even smaller mail order catalog of energy conservation products. It was a good idea and a good catalog, but like many worthy endeavors, the money needed to help it grow and prosper just wasn't there. Rather than see it fade away, the people at Renew America asked some people they'd been working with in Burlington, Vermont if they'd simply take the catalog and run with it, no strings attached. That was us and we said yes. The year was 1988 and within months we'd packed our new catalog with previously unheard of things like energy-saving light bulbs and devices, water conservation items, non-toxic cleaning products, and even bathroom tissue made from unbleached recycled paper. We also started selling our products to natural food stores and coops until one day in 1995 we realized we had two growing businesses but only enough time and energy for one. So we sold the catalog to a company in Boulder, Colorado called Gaiam. They renamed it Harmony, and we were freed to devote all our blood, sweat, and tears to filling store shelves from coast to coast with household products that are safer for you and the environment™.
A Name to Live By...
We believe a name is more than just something you call your company - it's something you should live by. That's why we call ourselves Seventh Generation. It's a name that embraces not only who we are and what we stand for today, but our hopes for the future as well. The name was suggested to us in 1988 by a Native American employee. We were looking for something that fit our new company, its catalog, and our mission, and she suggested we draw our inspiration from the Gayaneshakgowa, the Great Law of Peace of the Hau de no sau nee, the Six Nations Iroquois Confederacy. Providing wisdom to its people and the inspiration for our own country's constitution, the Gayaneshakgowa says that "in our every deliberation we must consider the impact of our decisions on the next seven generations." That idea embodied everything we believe: that the environment is only temporarily entrusted to us and our actions upon it will affect it well into the future. And so our name was chosen, a name that reflects not only our philosophy but our dream of restoring and protecting the earth for our children and all who will follow in our path. |
Seventh Generation
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Seventh Generation Baby Wipes
This product came highly recommended by several IC patients who found them soothing 'down there,' particularly after using the restroom. Chlorine free and unscented, these wipes are moistened with aloe vera, vitamin E and water to cleansue and moisturize gently and naturally. LARGER RESEALABLE PACK - 70 UNSCENTED WIPES!
Our price: $6.99
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